Frank Haasnoot
– Pastry master with creativity and quality in focus

Frank Haasnoot is not only a pastry chef but also a true artist. With outstanding skill and passion for creating tasteful and visually stunning pastries, he has been celebrated and highly recognized within the pastry world. But it is not only his talent that captures attention, but also his commitment to quality and sustainability.

Frank has worked for several pastry brands around the world, in the Netherlands, Barcelona, New York, Kuwait, Taiwan, and Hong Kong. In 2017, Frank decided to move back to the Netherlands again and start his career to freely teach and develop his work and all his pastry and chocolate-related projects.

Frank has also competed in national and international pastry competitions. After great success in several Dutch competitions, it was time to compete at the international level. In 2011, he won the World Chocolate Masters in Paris.

Frank's successes as a pastry chef and ambassador for Segers are an inspiring combination of creativity, quality, and sustainability. By following his passion, choosing high-quality materials, and using manufacturing processes that are gentle on the environment, Frank, like Segers, strives to reduce his impact on the planet and ensures that his artworks are not only beautiful to behold but also created with care for nature.